ALLENTOWN, Pa. — Mack Trucks introduced the Mack Anthem, its long-awaited new highway tractor, to an arena packed with dealer representatives, who company executives thanked for their patience and who were promised a truck that boasts gains in fuel efficiency, driver comfort and technological innovation compared to previous models.
“Everything about the new Mack Anthem — from the outside in, and the inside out — is built for business and designed for drivers,” said John Walsh, the truck maker’s vice president of global marketing and brand management, during the event, held here at the PPL Arena.