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Automakers Eye Market for Small Electric Pickups

January 27, 2023

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Having zipped from six-figure sedans to Costco-crushing SUVs, electrification is finally zeroing in on the auto industry’s most esoteric form: the tiny pickup truck. At least two major carmakers are considering adding small, battery-powered pickups to their growing parade of EVs.

At General Motors Co., spokesman Stuart Fowle says a pint-sized pickup is one of several electric options mocked up by a team of engineers and designers focused on developing affordable models, though “at this point it’s simply a design proposal.”

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