Visibility’s role in logistics is undeniably a hot topic, yet a significant portion of the industry has been slow to actually adopt visibility technology. Not too long ago, enhanced visibility options were viewed as a “nice-to-have” perk, prompting some companies to put adoption on the backburner in favor of seemingly more urgent tasks. More recently, however, these solutions have started to be viewed as necessities.
The call for greater visibility throughout the supply chain started well before the coronavirus pandemic took over the globe in early 2020. Still, the pandemic — and the resulting e-commerce surge — certainly drew more attention to the need for tracking and transparency.