The global shipping industry, ravaged by collapsing revenues, defensive mergers and the failure of major player South Korea’s Hanjin Shipping Co. slowly is waking up to the redeeming potential of technology.
While sensor-laden containers, smart ships and 3D printing have grabbed the headlines, the startups making the biggest inroads are those working on something more basic — streamlining the interaction among shippers, freight forwarders and those actually transporting the goods.
