The fully autonomous vehicle has become the holy grail for all manner of players in the auto-industry ecosystem. Sometime in the future, consumers will “e-hail” driverless cars to take them from point A to point B, and the race to be the dominant player providing these rides has escalated R&D spending at technology and auto companies alike.
And yet, no single type of player is currently equipped to emerge the victor, because no one company has enough of the necessary capabilities to own and operate this new and multifaceted technology-meets-transportation business of “robotaxis.”
